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The relationship between brand personality and willingness to purchase towords brand equity for pormart blind box in China

Bibliographic Details
Main Author: Rao, Yahui
Format: Thesis
Language:English
Published: 2025
Online Access:https://ir.upsi.edu.my/detailsg.php?det=14046
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https://ir.upsi.edu.my/detailsg.php?det=14046

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