Customer Loyalty And Cineplex Patronage: The Influence Of Corporate Image, Perceived Quality, Perceived Value And Customer Satisfaction

Kepuasan pelanggan sering disebut sebagai penentu utama dalam penyelidikan tentang kesetiaan pelanggan. In research on customer loyalty in services, customer satisfaction has often been mentioned as an important determinant.

書目詳細資料

主要作者:	Nordin, Norlisham
格式:	Thesis
語言:	英语
出版:	2008
主題:	HF5001-6182 Business
在線閱讀:	http://eprints.usm.my/25365/
Abstract	Abstract here