Consumer’s Purchase Intention For Green Label Product

Perhatian pada pemanasan global dan isu-isu alam sekitar telah menimbulkan kebimbangan dan perhatian daripada orang ramai serta kerajaan, korporat dan sarjana. The exploding attentions on global warming and environmental issues have raised concerns and attentions from public as well as government...

Full description

Bibliographic Details
Main Author: PPSP, Pusat Pengajian Siswazah Perniagaan
Format: Thesis
Language:English
Published: 2012
Subjects:
Online Access:http://eprints.usm.my/26456/