Innovator Intelligent Air Conditioner System: Marketing Plan And Pricing Strategy

A research has been carried out to determine the acceptable price for ICONS. if the selling price influences the purchase decision. whether e-marketing program is preferable to the ordinary marketing program and the potential of air conditioner sales is in the increase for the next six to twelve...

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Détails bibliographiques
Auteur principal: Ching, Yee Khim
Format: Thèse
Langue:anglais
Publié: 2009
Sujets:
Accès en ligne:http://eprints.usm.my/28909/
Abstract Abstract here