The Influence Of Technology Acceptance, Effectiveness, Motivation, Opportunity And Social Identity Towards Customer Know-How Dota Gamers

Focusing on Indonesian active online Dota2 gaming players, this study investigates the antecedents of customer-to-customer online knowhow exchange (C2COKHE) and moderating effect of social identity (SI) on this behavior. C2COKHE is important because interactions between gamers carried out in the co...

وصف كامل

التفاصيل البيبلوغرافية
المؤلف الرئيسي:	Nugrahani, Rah Utami
التنسيق:	أطروحة
اللغة:	الإنجليزية
منشور في:	2021
الموضوعات:	HF5001-6182 Business
الوصول للمادة أونلاين:	http://eprints.usm.my/59353/
Abstract	Abstract here

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