Concurrent Product Development Process, Project, And Performance Of Malaysian Car Manufacturer
New product development (NPD) has become more challenging with the increase in demand fluctuation, and technology advancement to cater to quality product performance, product customization and shorter lead time expectation. Thus, it is a norm for a manufacturer to establish its own formal NPD for th...
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| Format: | Thesis |
| Language: | English English |
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2019
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| Online Access: | http://eprints.utem.edu.my/id/eprint/24515/ https://plh.utem.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=117153 |
| Abstract | Abstract here |