Customers’ loyalty model in the design of e-commerce recommender systems

Recommender systems have been adopted in most modern online platforms to guide users in finding more suitable items that match their interests. Previous studies showed that recommender systems impact the buying behavior of e-commerce customers. However, service providers are more concerned about the...

詳細記述

書誌詳細
第一著者: Abumalloh, Rabab Ali
フォーマット: 学位論文
言語:英語
出版事項: 2021
主題:
オンライン・アクセス:http://eprints.utm.my/101511/1/RababAliAbumallohPSC2021.pdf

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