An action research on e-commerce adoption for a frozen food manufacturer in Malaysia

The objective of this research action is to introduce interventions into a frozen food manufacturer (CS), and assists the company venture into online sales channels. This research action will assist the company to generate income from a new profit stream as especially during this COVID-19 pandemic....

पूर्ण विवरण

ग्रंथसूची विवरण
मुख्य लेखक: Wee, Boon Khuang
स्वरूप: थीसिस
भाषा:अंग्रेज़ी
प्रकाशित: 2022
विषय:
ऑनलाइन पहुंच:http://eprints.utm.my/101686/1/WeeBoonKhuangMAHIBS2022.pdf