Improving sales performance by enhance service marketing at Xiangtianxia Hotpot Restaurant
With China's economy growing at a breakneck pace in recent years, the proportion of service industry as the tertiary industry is gradually rising, and service marketing, as a new marketing mode, slowly exists in our life. Previous studies believe that customer satisfaction is an important facto...
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| Format: | Thèse |
| Langue: | anglais |
| Publié: |
2022
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| Accès en ligne: | http://eprints.utm.my/102038/1/WeiXinMAHIBS2022.pdf.pdf |