The relationship of service quality, customer satisfaction and loyalty in Celcom Malaysia
Telecommunications is a key enabler of productivity in today's economies and societies. The fierce market competition among companies has increased dramatically in recent years, and attracting new potential customers is no longer sufficient to keep up with their competitors' business growt...
| 第一著者: | |
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| フォーマット: | 学位論文 |
| 言語: | 英語 |
| 出版事項: |
2022
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| 主題: | |
| オンライン･アクセス: | http://eprints.utm.my/108281/1/VoonSzeCheePAHIBS2022.pdf.pdf |