Faktor-faktor yang menghalang kepada keberkesanan pengurusan aduan di Hotel Johor Bahru

Complaint management plays a special role in the management of customer retention and customer relationship management (CRM). CRM becomes a necessity strategic for the hotel industry to attract, enhance customer satisfaction and loyalty, and increase the number of repatronage customers. The increase...

पूर्ण विवरण

ग्रंथसूची विवरण
मुख्य लेखक: Wong, Hie Na
स्वरूप: थीसिस
प्रकाशित: 2010
विषय: