Consumers’ perception and purchase intention towards organic food products
This study is about the discoveries on the factors affecting purchase intention of organic food in Malaysia. Nowadays, in today’s modern world a new consumer lifestyle has emerged especially in the attitude of consuming organic food. This phenomenon has occurred because people are beginning to be aw...
| 第一著者: | |
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| フォーマット: | 学位論文 |
| 言語: | 英語 |
| 出版事項: |
2014
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| 主題: | |
| オンライン･アクセス: | http://eprints.utm.my/53710/25/NurliyanaMahpofMFM2014.pdf |