The implementation of eco-innovation in Proton Holdings Berhad

Innovation is a crucial instrument for a company to create competitive advantage that lead to the success of the company. However, at the same time, the company also try to reduce the environment pollution resulted from their rigorous manufacturing activities through eco-innovation. This research wi...

詳細記述

書誌詳細
第一著者: Meor Noor Azami, Meor Noor Zainal Ideham
フォーマット: 学位論文
言語:英語
出版事項: 2017
主題:
オンライン・アクセス:http://eprints.utm.my/78803/1/MeorNoorZainalMFM2017.pdf