Halal supply chain: mediating role of intention on manufacturer’s behaviour to utilize halal transportation services
As one of the world's major Muslim countries, Malaysia is seeing a growth in demand for halal products. Muslim consumers think that eating halal food is a religious responsibility for all Muslims. The increased awareness of the importance of halal products creates a sizable market opportunity f...
| Main Author: | |
|---|---|
| Format: | Thesis |
| Language: | English English English |
| Published: |
2022
|
| Subjects: | |
| Online Access: | http://eprints.uthm.edu.my/8449/ |
| Abstract | Abstract here |