The factors that affect consumers intention to adopt near field communication mobile payment in supermarkets
The emergence of mobile technologies has changed the consumer’s life in many ways, especially the way they perform payment. This thesis examines the core drivers of using Near Field Communication (NFC) mobile payment in the supermarket industry from the consumer’s perspective. Based on the Technolog...
| Auteur principal: | |
|---|---|
| Format: | Thèse |
| Langue: | anglais |
| Publié: |
2017
|
| Sujets: | |
| Accès en ligne: | http://eprints.utm.my/85836/1/GautamKumarSubramaniamMFC2017.pdf |