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The implementation of the sustainable marketing strategies for Messrs Lim Soh & Goonting

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Bibliographic Details
Main Author: Lee Chong Hong
Other Authors: Siti Suraya Abd Razak, Supervisor
Format: Master's thesis
Language:English
Published: Universiti Teknologi Malaysia 2025
Subjects:
Sustainable marketing > Strategies
Business ethics > Marketing strategies
Business management > Sustainable practices
Sustainability > Marketing > Malaysia
Online Access:https://utmik.utm.my/handle/123456789/50503
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https://utmik.utm.my/handle/123456789/50503

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