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The effect of brand equity towards customer loyalty : a case study on the Body Shop

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Bibliographic Details
Main Author: Lou, Chong Loon
Language:English
Published: Universiti Teknologi Malaysia 2025
Subjects:
Management
Online Access:https://utmik.utm.my/handle/123456789/54902
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https://utmik.utm.my/handle/123456789/54902

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