The effect of trust, communication, supplier's willingness to customize and switching costs towards customer retention in supplier relationship

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Bibliographic Details
Main Author:	Marzeih Pooladireishahri
Other Authors:	Abu Bakar Abdul Hamid, supervisor
Format:	Doctoral thesis
Language:	English
Published:	Universiti Teknologi Malaysia 2025
Subjects:	Management
Online Access:	https://utmik.utm.my/handle/123456789/59509
Abstract	Abstract here

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