The moderation of innovation on the relationship between market orientation and firm performance

Rapid changes in globalization trends demand manufacturers to improve quality, serviceability and versatility, in order to stay competitive in the manufacturing industry. Broadly, Malaysia's manufacturing industry has expected to grow and expand to stay relevant and compete in this competitive...

وصف كامل

التفاصيل البيبلوغرافية
المؤلف الرئيسي: Mohd Yusof, Sitinor Wardatulaina
التنسيق: أطروحة
اللغة:الإنجليزية
الإنجليزية
منشور في: 2021
الموضوعات:
الوصول للمادة أونلاين:http://eprints.utem.edu.my/id/eprint/26022/1/The%20moderation%20of%20innovation%20on%20the%20relationship%20between%20market%20orientation%20and%20firm%20performance.pdf
http://eprints.utem.edu.my/id/eprint/26022/2/The%20moderation%20of%20innovation%20on%20the%20relationship%20between%20market%20orientation%20and%20firm%20performance.pdf